How to Maximize Employee Benefit Engagement + Fiduciary Update

 


Date: Thursday, August 7th

Time: 10:00 AM – 10:30 AM (MT)

Duration: 30 Minutes

Format: Live Webinar with Q&A


 

As employee benefit programs become more dynamic and the regulatory landscape continues to evolve, employers and advisors must be ready to adapt. This 30-minute power session offers strategic and compliance-focused insights to help you drive better outcomes for your workforce while staying aligned with your fiduciary responsibilities.

You’ll gain practical tactics for improving employee benefit engagement, learn about key fiduciary risks, and get the latest guidance on implementing SECURE 2.0 Roth provisions.

 

🧭 What You’ll Learn:

✅ 1. Providing a Customized Employee Benefit Journey

    • How to tailor communication and engagement based on employee demographics and preferences

    • Leveraging data and automation to deliver relevant benefit experiences

    • Case examples of personalized outreach that drives participation

✅ 2. Helping Employees Understand Their Benefits

    • Making complex benefits understandable and actionable

    • Techniques for framing benefits in terms employees care about—paycheck, goals, protection

    • What’s working: campaigns, education portals, and personalized touchpoints

✅ 3. Fiduciary Update

    • Current regulatory trends and enforcement priorities from the DOL and IRS

    • Risk areas around fee benchmarking, revenue sharing, and participant disclosures

    • What plan sponsors need to be doing now to fulfill their fiduciary duties

✅ 4. SECURE 2.0 Roth Implementation

    • New Roth-related provisions under SECURE 2.0: employer match, catch-ups, and more

    • Timelines, operational considerations, and compliance pitfalls

    • Best practices for educating employees on Roth vs. pre-tax decisions

    • Advisor and plan sponsor strategies for successful rollout

🎯 Who Should Attend:

    • Plan Sponsors & Committee Members

    • HR and Benefits Leaders

    • Third Party Administrators (TPAs)

    • C-Suite Executives focused on workforce or financial strategy

🎟️ Registration:

Stay ahead of the curve and bring clarity and confidence to your benefit strategy. Reserve your spot today by filling out the registration form below.

 


About Freedom Fiduciaries: 

Freedom Fiduciaries™ is a retirement plan consulting firm that acts as a full-service fiduciary (ERISA 3(38)) and dedicated advisor to plan sponsors. They simplify plan oversight, enhance participant engagement, and provide hands-on support with tools such as a custom fiduciary portal, plan benchmarking, and participant education strategies. 

About Shane Hanson: 

Shane Hanson is the President and CEO of Freedom Fiduciaries™, where he brings over 12 years of experience and a track record of advising more than 2,500 retirement plans. Known for his deep industry expertise and commitment to plan sponsors and participants, Shane was named one of NAPA’s “Top 100 Wingmen” and is the founder of the 401(k) Fiduciary Summit™. 

He is also the founder of the Freedom Youth Foundation, a nonprofit supporting foster youth through sports, financial literacy, and mentorship. Shane is a Chaminade University graduate, former collegiate athlete, and proud husband and father of four.